Are you considering a short sale?
Do you need to sell your underwater Charlotte NC home? A short sale is a great option. Although it is neither quick nor stress-free, it provides homeowners a way to get out of a difficult mortgage situation and avoid foreclosure.
However, if not handled properly, the deal can fall through, backfire, and even end in foreclosure.
If you are seriously considering doing a short sale, you need to steer clear of these common seller mistakes:
Mistake #1: Incorrect Pricing
For a short sale to be successful, your home should be priced appropriately, not too high and not too low. The price should also be appealing to the short sale bank, the buyer’s agent, and the buyer’s lender.
Remember that a well-priced short sale will sell quickly. It is an art that involves some give and take.
Mistake #2: Insufficient Marketing
Some agents convince sellers that pricing is the only thing that will attract buyers to a short sale. That is not true!
As a Certified Short Sale Seller, I know a short sale needs the same level of marketing that regular listings receive. Your property has to be exposed to the widest possible range of buyers by utilizing an established online marketing strategy. In addition, your online listings should present several photographs showing that the home is in good condition.
Mistake #3: No photos
Another major mistake that you should avoid is submitting a listing without good quality photographs. A listing without pictures sends a negative message because it makes buyers think that there’s probably something wrong with the home. Moreover, on the top realtor sites, listings with more photos get the lion’s share of page views.
Mistake #4: Poor maintenance
Like other properties, short sales need to be staged in a way that appeals to buyers. Sellers need to prepare the home for sale and keep it in excellent condition. Even a lower price will not compensate for lack of maintenance. The house should be kept pristine until the sale goes through.
You have to patch up holes, make the beds, clean the carpets, repaint the walls, and keep up with the yard work to appeal to buyers. Don't give prospective buyers any reason to fear the house will be in shambles upon vacating.
Mistake #5: Choosing an inexperienced agent
A short sale differs in a number of ways from a traditional home sale. Short sales can drag on for months, and it is best to hire a Charlotte NC short sale agent with extensive experience.
That would be me, Nancy Braun. I have recently earned the first and only North Carolina state specific Certified Short Sale Seller designation.
My team and I have successfully represented both sellers and buyers in completing short sale transactions. We will be your trusted resource and guide throughout the entire short sale process.
Call us today at 704-997-3794 if you have any questions about short sales or are ready to take the next step in putting your Charlotte NC home on the market as a short sale.
We look forward to working with you!
In case you cannot view this video here, please click the link below to view What Are the Top Mistakes Sellers Should Avoid in a Short Sale? on my YouTube channel: https://youtu.be/_7gAcAhNmW8